Market ForesightServicesOnline Research

Online Research

Our advanced online research capabilities allow great flexibility in questionnaire design and stimuli exposure.

Questionnaire Features

  • Dynamic questionnaire generation
  • Survey can incorporate client logo and other graphical “look and feel”
  • Sophisticated skip patterns – branching and conditional display 
  • Piping of variables – into question text or answer options
  • Randomized responses within questions
  • Forced response
  • Error checking
  • Display summary of results during the survey
  • Inability to go back into the survey
  • Mouse ‘right-click’ disabled 
  • Security for stimulus material 
  • Single use encrypted URLs

Question Types Supported

  • Single response
  • Multiple-choice, single response 
  • Multiple-choice, multiple response
  • Pull-down menu, single response
  • Pull-down menu, multiple response
  • Rating question
  • Semantic differential question (strongly disagree - strongly agree etc)
  • Open-end text field
  • Open-end numeric field entry 
  • Single/multiple response with text field for other
  • Ranking
  • Constant Sum Scale
Images and objects can be embedded into the online survey to provide rich visual stimuli for consumers to respond to.
 

Polls

Which of these reflects your company’s current hiring disposition?
 

Client Testimonials

“They did a great job in partnering closely with our Marketing, Sales and R&D teams to drive a closer connection with our consumer and customer.  I am personally very excited about the recent work they did which will give us some great insights to drive our new products pipeline.”

-- VP, Marketing Research, Consumer & Personal Care Products Company