Trackers to provide timely assessment and early warning indicators on company reputation and brand health
 

• Domestic/global markets

• KPI's highlighting all-round business performance

• Robust inputs for modeling

• Various stakeholder audiences

Optimize impact of corporate programs on company reputation and brand health
​

• Marketing/CSR programs

• Current/potential impact

• Direct & indirect drivers

• Diagnostics to optimize performance
  
   

Quantify impact of corporate reputation on key business outcomes
​

• Sales 

• Pricing leverage

• Employee attraction & retention

• Policy influence & company advocacy

• Stock valuation

Model impact of media assets on corporate reputation and brand health
​

• Contribution to corporate reputation and brand health

• Effectiveness

• Efficiency

• Optimization/simulations