Biren ShahOct 32 minHow we helped quantify the value of brand equity for a consumer electronics brandCase Study: Consumer Electronics Brand Equity Valuation Challenge A leading global consumer electronics brand wanted to evolve the...
Biren ShahOct 31 minHow we helped an iconic healthcare brand uncover the pathways to brand trustCase Study: Consumer Healthcare Drivers of Trust Challenge An iconic consumer healthcare brand wanted to understand the key image...